“Historically, very few children have thought of entrepreneurship as a career choice. We are hoping this game ["Hot Shot Business," developed by Disney Online and the Kauffman Foundation] will move the thought of owning their own business to the same cognitive level as other more popular career choices. Our children are our future, and since [...]

India is one of the world’s fastest-growing (and most stable) economies, with strength in its agriculture, textile, and service sectors. Services are its main source of economic growth, accounting for over half of India’s output with less than a third of its labor force. And India is on track to open up its retail, insurance, and [...]

When businesses are set up properly, the optimum selling strategy is one that acquires as many customers as the allowable acquisition cost will allow. What that means is that new customers are brought in at breakeven or a loss. Thus, a healthy optimum selling strategy for the front end is never going to be profitable. [...]

You may be surprised to discover how many advantages public speaking offers to anyone who has something to sell.
Your business, and your expertise, might be investing, fitness, motivating employees, fine art… or even video gaming. Whatever it is, people with an interest in that subject regularly assemble. They want to hear you.
Here are just a [...]

“This way, attendees could start making as much as $500 while they’re still at the conference!” MaryEllen exclaimed.
We’d already made a big promise: Every attendee at our upcoming 5 Days in July Internet Business Building Conference WILL walk away with their own fully functioning Internet business - in just 5 days. But now MaryEllen had [...]

In today’s economy, there is more uncertainty among investors than there is among novices shopping around at an antique store.
What does the new leadership in Washington mean for the stock market? What do the seemingly endless billion-dollar bailouts mean for the overall economy? I wish I had a crystal ball so I could answer these [...]

Are the following two sentences correct?
• “The Minister of Public Security… signed last night in Washington D.C. a memorandum of mutual understanding with his American counterpart….” (The situation involves two people.)
• “A person met through a mutual acquaintance is often more easily integrated into one’s network than a person met on one’s own.” (The situation [...]

Do you have a mortgage with a variable or high interest rate? If you do, it makes a lot of sense to refinance. Thirty-year fixed-rate mortgages are currently only about 5 percent - and you want to lock in a low rate now, because inflation is on the horizon.
Inflation is coming due to the colossal amount [...]

So you want to turn your business into a micro-brand? Or, better yet, a micro-cult? Here’s how to get started…
First, understand that it will take time - five to 10 years. To become a dominating presence in your market, you have to be in the game long enough to earn your customers’ loyalty.
Think LL Bean. [...]

By the time I met Wilma, she had studied literally thousands of pages of courses, books, and e-zine articles about copywriting. She had all the fundamentals down cold. She could recite Hopkins, Caples, Masterson, and Makepeace verbatim. But when I gave her her first paid assignment, she froze like a deer in the high beams [...]