Dr. Scott Testa, a prominent marketing expert and professor has launched a new Blog, Dr. Scott’s Cool Marketing and Business Blog at http://www.scotttesta.com/, serving those who are interested in increasing their marketing presence and brand.

GEMaffair.com recently held a holiday jewelry give away on the popular social media site, Twitter.com.

Visual Cart, a new ecommerce technology developed by Sharp Hue, Inc., makes it possible for businesses to attain essential online sales with speed and simplicity.

It’s so irritating to pay a late fee when you return a rental movie a day (or 30 days) late. Was anyone else really trying to rent Gigli during the two extra days I held on to it? Not likely. So why should I pay a fine when the movie was just going to [...]

No matter what product or service you sell, your competitors are selling something similar. To make sure your offer - and every aspect of your customers’ experience - stands out from the pack… you should find out what they are up to.
Your first step is to collect your competitors’ marketing materials. Find their print ads, [...]

Your website sales and sign ups can improve dramatically just by implementing David Cross’s simple usability technique.

Comment on this video

Cheryl Hughey Promotions helps other small business move toward success with proactive mentoring.

Dreameye Media releases mobile advertising technology which delivers interactive advertising technology to virtually any handset.

My hand was already reaching down to toss it in the trash… but, suddenly, I stopped.
I lifted the catalog back up… and examined the front cover again.
“Free Shipping - No Minimum Order.”
Hmm, I thought. Maybe I’ll just take another look inside and see what I can find.
I love free shipping. It can persuade me to [...]